About us

What is TaxFitness?

TaxFitness is a holistic environment for accountants serious about providing their clients with tax planning and business advisory (+ benchmarking) services.

These services have traditionally been challenging to provide. Why? because the infrastructure to provide them has yet to be available in a comprehensive form to address the required learning curve, the support tools necessary, or the software to automate functions.

Unlike compliance services (like BAS and tax returns, etc), which are heavily supported by systems, processes, checklists, courses, references and software such as Xero and HandiSoft – tax planning and business advisory (+ benchmarking) have not been.

Yet tax planning and business advisory (+ benchmarking) are value-added services for the client and the practice providing them as they produce significant fees for the practice.

Business Accountant
Male dentist

Example

Imagine a dentist called Michael who only offered to provide routine cleaning and scale of teeth and fillings (this would be like the accountant who primarily only provides compliance services to their client base).

Another dentist, Steven, provides clean and scale and fillings (precisely the same as Michael) but also offers whitening, crowns, extractions, root canal treatments and veneers. (These are value-added services that benefit his clients and are higher fee-generating services for the dental practice). These are like the tax planning and business advisory (+ benchmarking) services offered by accountants who extend themselves to work in these fields.

Of course, dentists would never provide such limited services as cleaning, scale, and fillings like Michael. So why do we see this in public practice? With public practice accountants, it is very common to see practices just focus on compliance. These practices are neglecting huge opportunities within their client base. They should be more like Steven and have a dynamic portfolio of services.

Provide existing clients with more service

Often, it is not a case of needing more clients but simply providing existing clients with more services that they need. Then, they do not leave.

TaxFitness helps accountants on their journey to provide these services through tax planning and business advisory (+ benchmarking). Target a minimum of an extra $30,000 in fees first year.

You can find your fit and start using our programmes and content so you can become a tax planning and business advisory (+ benchmarking) expert.

brain learning

TaxFitness provides

Software

Targets over 200 tax planning strategies, explains who it applies to, the implementation process, provides costings and savings and generates meaningful reports for your clients.

Work with data and facts so your clients clearly understand what is possible.

Sell benefits and you sell the service.

Marketing templates

Marketing plans, flyers, banners, email and newsletter templates.

Resources

Videos & checklists

Training courses

Take advantage of a tailored programme to learn.

Meet the team

Darren Gleeson
Darren Gleeson

Darren Gleeson Glasses

(Founder)
Mob: 0412 842 856
[email protected]

Darren Gleeson is a leading authority in tax planning and business advisory services, with over two decades of experience in the Australian accounting industry.

In 2003, Darren founded Success Tax Professionals, which has grown into Australia’s third-largest tax franchise network, with over 75 franchisees nationwide. The network lodges more than 50,000 tax returns annually across individuals, small businesses, and SMSFs.

In 2017, Darren launched TaxFitness, a pioneering tax planning platform designed exclusively for accountants. The software has since evolved into a comprehensive advisory solution, incorporating benchmarking and business advisory tools in 2021, and professional training programs in 2024.

Darren holds a Bachelor of Business (Accounting), Diploma of Financial Services (Financial Planning), Graduate Diploma of Applied Finance, Master of Business Administration (MBA), and a Diploma of Finance and Mortgage Broking Management. He is a registered Tax Agent (TAN 2621 1068), a member of CPA Australia, and a Graduate Member of the Australian Institute of Company Directors.

An accomplished author, Darren has written ten books on tax planning, business performance, and financial strategy, including:

  1. The Tax Planning Advisory System
  2. Tax Planning Made Simple (Second Edition)
  3. 201 Tax Saving Strategies
  4. The Intelligent Accountant
  5. Tax Tips that Add Up
  6. 250 Tax Saving Tips
  7. Stairway to Profits
  8. 103 Tax Haven Escapes
  9. 8,000 Years of Weird and Wonderful Taxes
  10. Tax Savings for 201  Employee Occupations

Darren combines technical expertise with a passion for innovation, committed to helping accounting professionals deliver greater value through strategic tax and business advice.

Tracy James
Roydon Snelgar
Founders of TaxFitness

"Have been using TaxFitness for about 2 months now, and it has been exactly what I needed to structure my tax planning services and confidently provide a valuable offering to my clients, which has led to an increase in revenue. Excellent customer service and the support from Darren (through the premium offering) has been invaluable."

- Nicole Neck -

"I have been a user of this tax planning software for many years now and I'm extremely happy with this product.
With xero linking with tax fitness, tax planning can be done easily and cost effectively for clients"

- Nishan Senaratne -

"I highly recommend TaxFitness to all tax accountants and business owners. have used TaxFitness for many years now and have found it to be a fantastic software that assists tax agents efficiently".

- Phuong Dang -