Marketing business benchmarking to your clients

Learn how to talk to your clients about benchmarking

Need help to understand how to talk about the report with a client or how to provide a good quality email that will get their attention and help them focus on the report?

No problem. Annual and Annual Premium subscribers can access marketing material to drive the benefits contained in a business benchmarking report. Clients like and want to know about benefits. It gives business clients options for saving tax, creating efficiencies and becoming more profitable. Benefits sell themselves when you know how to deliver this information to your client.

Get efficient and add finesse

The great thing about business benchmarking reports is that they can be done quickly and add finesse to rounding off services such as BAS.

If you just want to give your client a conversation starter about their business and the field they are in, you can also use the benchmarks database to produce a generic fact sheet that matches their business type and discusses KPIs and performance statistics in general.

marketing benchmarking

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