Why benchmarks matter
Benchmarking empowers accounting practices to help clients improve profitability, reduce inefficiencies, and measure performance against the top 20% of businesses in their industry.
With TaxFitness, you gain access to the most comprehensive set of benchmark data in Australia, covering more than 400 industries, including 300+ benchmarks for the top 20% of performers and 100 ATO small business benchmarks.
The Top 20% refers to the most profitable businesses in each industry—the highest performing quintile, providing the KPIs and ratios that define excellence.
Benchmark categories available via TaxFitness
1 - Top 20% Benchmarks (300+ industries)
Data-driven insights into the most profitable businesses within each industry. These businesses represent the top quintile in their industries for net profitability and financial performance.
Benchmarks include:
- Cost of goods sold %
- Subcontractors %
- Wages %
- Rent %
- Overheads %
- Owner's compensation %
- Profit %
2 - ATO small business benchmarks (100 industries)
From bakeries and beauty services to mechanics and restaurants, the ATO benchmarks offer key performance indicators across a wide range of industries, including:
- Cost of goods sold %
- Subcontractors
- Wages %
- Rent %
- Owner's Compensation %
- Profit %
Who benefits from benchmarking?
TaxFitness benchmarking tools are used by:
- Accountants and bookkeepers looking to offer business advisory services
- Clients wanting to improve margins, reduce costs, and grow value
- Business coaches and consultants seeking credible industry data
Powered by AI business advisory
TaxFitness now includes advanced AI functionality to:
- Recommend tailored business strategies
- Provide advisory insights to help clients reach the top 20%
- Automate report analysis for smarter and faster advisory conversations
Included with your TaxFitness subscription
Full access to 300+ Top 20% industry benchmarks plus 100 ATO benchmarks
- On-demand benchmarking – request new industries and receive within 24 hours
- Downloadable & client-ready reports
- AI-powered performance insight and strategy recommendations
- Comparison tables and charts
- Built-in KPI performance indicators
- Strategy recommendations for improvement
- Checklists, pricing guides
- Marketing brochure, templates, emails
- Training videos
TaxFitness - Australia’s #1 business advisory and tax planning platform for accountants.
Get started today
Current and potential subscribers can access the full list of benchmarked industries inside the TaxFitness platform. Help your clients see how they stack up—and how they can reach the top 20%.
Explore the full list of 400+ industries benchmarked by TaxFitness, including:
- Accounting practices
- Air Conditioning Services
- Architects
- Automotive Repairs
- Bakeries
- Bookkeeping
- Building Trades (Bricklaying, Concreting, Rendering, Tiling,
Roofing, Plumbing) - Business Services (Coaching, Valuations, Conveyancing,
Legal, Financial Planners) - Butchers, Chicken Shops, Fish & Chips, Pizza Shops
- Cleaning Services (Residential, Commercial, Upholstery)
- Clothing, Gifts, Toys, Homewares, Books, Florists
- Coffee Shops, Ice Cream, Pubs, Cocktail Bars, Restaurants
- Dentists, Chiropractors, Vets, Allied Health
- Fitness Centres, Yoga, Massage, Tattoo Removal, Meditation
- Hairdressers, Beauty Clinics, Tattoo Studios, Injectables
- And 300+ more across Australia’s key industries
