Stop Guessing: top-20% benchmarks for air conditioning, heating & refrigeration businesses
22 September 2025
Air conditioning, heating and refrigeration (often called HVAC) businesses aren’t guessing—the top 20% run on data. Accountants are uniquely placed to turn that data into action.
Top-20% targets at a glance
- Revenue bands: small $500k–$1.2m · mid $1.2m–$3m · leaders $3.5m–$5m+
- COGS 27–33% · Subcontractors 10–12% · Rent 2–5%
- Wages 20–25% · Overheads 8–13% · Owner’s salary 4–6%
- Inventory turns (spares) 8×+ · Mix: 50% service / 50% installs · Quote win rate 60%+
Turn benchmarks into advisory (fast):
- Track profit by job type (install vs service vs maintenance) and optimise the mix.
- Use real-time job costing (ServiceM8 / SimPRO / Fergus) to stop margin bleed.
- Push maintenance contracts for recurring revenue and higher valuation.
- Review pricing annually (hourly, callout, markups) to keep pace with costs.
- Lift technician utilisation by tightening scheduling and reducing non-billables.
- Take deposits/progress payments on installs to protect cashflow.
- Benchmark vehicle costs and warranty/call-back rates monthly.
- Validate the owner’s salary so profit isn’t artificially inflated.
At TaxFitness this is a workflow: pick the industry → run Top-20% benchmarks → get prescriptive actions → export a client-ready report in minutes.
👉 Start your 14-day free trial and run the Air Con & Refrigeration benchmark today.
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