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From the category archives: Blog

Increase sales

Trade shows and exhibitions

A trade show or exhibition is an exhibition organised so that companies in a specific industry can showcase and demonstrate their latest products and services.

The pros and cons of tendering

Tendering, and winning the contract, is attractive for companies as contracts put out for tender are generally large, and they provide reliable work and income for the winner for many years.

Increase sales with Sponsorship

Increase your sales with Sponsorship. Sponsorship can be defined as supporting a person or entity in one way or another as part of a business strategy. 

The benefits of providing service guarantees

A service guarantee is a marketing tool used to reduce consumer risk perceptions, signal quality, and differentiate a service offering.

Increase your sales with sales training

Sales training aims to improve the salesperson's effectiveness when dealing with a potential customer by enhancing their product knowledge, communication and presentation skills.

Increase sales through referral marketing

Referral marketing is a method of generating business from new customers through referrals from established customers and other stakeholders.

Publish a business book to elevate your business

Self-publishing, a business book in your field of expertise, can have a myriad of direct benefits for you and your business.

Public relations

PR uses free methods to reach a large targeted audience using topics of public interest and news items, rather than paid advertising.

Personal branding

Personal branding is the practice of people marketing themselves and their careers as brands.

Consistency is key to exceptional business results

Consistency doesn’t mean being the best at something or providing the highest quality, it means providing predictable, reliable results to the customer or client every time you do business with them.

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