As accountants, we love numbers and are particularly good with them. We are not salespeople, and we are not marketers.
A trade show or exhibition is an exhibition organised so that companies in a specific industry can showcase and demonstrate their latest products and services.
Tendering, and winning the contract, is attractive for companies as contracts put out for tender are generally large, and they provide reliable work and income for the winner for many years.
Increase your sales with Sponsorship. Sponsorship can be defined as supporting a person or entity in one way or another as part of a business strategy.
A service guarantee is a marketing tool used to reduce consumer risk perceptions, signal quality, and differentiate a service offering.
Sales training aims to improve the salesperson's effectiveness when dealing with a potential customer by enhancing their product knowledge, communication and presentation skills.
Referral marketing is a method of generating business from new customers through referrals from established customers and other stakeholders.
Self-publishing, a business book in your field of expertise, can have a myriad of direct benefits for you and your business.
PR uses free methods to reach a large targeted audience using topics of public interest and news items, rather than paid advertising.
Personal branding is the practice of people marketing themselves and their careers as brands.