Roydon Snelgar

Trade shows and exhibitions

22 September 2020

A trade show or exhibition is an exhibition organised so that companies in a specific industry can showcase and demonstrate their latest products and services, study activities of rivals and examine recent market trends and opportunities. The benefits of trade shows: Improves awareness – It helps build the brand, knowledge of products, and enhances name…

Oman

8 September 2020

             Capital city:                Muscat      Currency:                    Rial (OMR)   Population:                4,424,000   Language:                  Arabic     GDP:  …

The pros and cons of tendering

25 August 2020

Tendering is the process of choosing the best or cheapest company to supply goods or do a job by asking several companies to make offers for providing the products or doing the work. Tendering occurs in all parts of a business but is most familiar with government projects, construction, utilities, and infrastructure. Governments are heavily…

‘Special demands travel’ from home to work can be tax deductible

18 August 2020

Where an employee undertakes 'special demands' travel between home and a regular work location, the trip will be deductible work-related travel where being conducted in performing the employee's work activities. Travel will be part of an employees work activities where: The work activities require the employee to undertake the trip. The employee is paid, directly…

Increase sales with Sponsorship

11 August 2020

  Sponsorship can be defined as supporting a person or entity in one way or another as part of a business strategy.  Sponsorship can achieve the following business goals: Image enhancement. Customer loyalty. Brand awareness. Lead generation. Increased sales. Creating positive publicity and heightened visibility. Keys to successful sponsorship: Clearly define your objectives – what are…

The benefits of providing service guarantees

28 July 2020

A service guarantee is a marketing tool used to reduce consumer risk perceptions, signal quality, and differentiate a service offering. By delivering service guarantees companies entitle customers to an easy-to-claim replacement, refund or credit, when service delivery fails. The benefits of providing service guarantees are: Forces companies to focus on customers' wants and expectations in…

Nauru

21 July 2020

Capital city:                Yaren      Currency:                    Australian dollar (AUD)     Population:                10,084    Language:                  Nauruan and English     GDP:      …

"You’d be stupid not to try to cut your tax bill and those that don’t are stupid in business"

- Bono: U2